I’ve worked as a staff sub-editor for the best part of 25 years, helping to produce some of the UK’s best-selling magazines and holding down senior positions in demanding environments. I’ve led subs’ departments, built new production processes from scratch and recruited staff. I’ve worked in the trade, consumer and contract publishing sectors and am confident working in print or online. I currently work full-time running the subs' desk at Progressive Customer Publishing, dealing with over 300 pages of editorial a month for a portfolio of clients.
Titles I’ve worked for include Time Out, the Time Out Guides, Take a Break, What’s On TV, The Sun TV mag, Heat, Local Government Chronicle, Checkout Fresh and Checkout. I worked on a portfolio of magazines for WH Smith while at John Brown Publishing, and was part of the media team that delivered in-depth online coverage of the Euro 2000 international football championships for UEFA. I’ve helped launch a number of magazines, worked in editorial research and development and ran a successful freelance career.
I continue to write for a variety of print magazines and websites, mainly about sport and the business of sport. I have had work published in When Saturday Comes, Sabotage Times, In Bed With Maradona, The Blizzard and New Statesman a wide spread of Tottenham Hotspur fanzines and fan sites, I've also written on the media for In Publishing magazine. Jeff Livingstone, editor of In Bed With Maradona, said my article I'm Aubrey, Fly Me was "magnificent, one of my favourite ever IBWM posts".
Karen Buchanan, formerly Group Editor, John Brown Publishing, now co-presenter of BBC Radio Norfolk's The Morning Show, said: "Martin's qualities? Wit, speed and effortless reshaping of copy. He's a joy to work with. You know he will see a project through to the end without any fuss."
Dan Roberts, freelance writer, said: “I have worked with Martin Cloake on a number of different projects and publications and have always respected his enthusiasm, professionalism and the depth of his knowledge about all aspects of journalism. I would strongly recommend him as a writer, editor or project manager to anyone seeking a journalistic all-rounder. His dedication and attention to detail are second to none.”
Wendy Reed, former Chief Sub-editor, Take a Break, said: “Martin was every Chief Sub's ideal sub-editor, brimming with ideas and with the ambition and insight to question and think beyond the brief. He disperses tension with his good humour and communicates clearly without ruffling feathers. I don't recall his enthusiasm ever flagging and, returning to work with him as a freelance when he ran his own desk, I found his passion for the job every bit as contagious."
Pete Picton, Editorial director, Daily Mirror, former Associate Editor, Heat, said: "Martin was a pivotal part of the Heat production team, ensuring that the new weekly's production worked smoothly from launch."